Tag Archives: background

Marketing Strategy Background

By | May 6, 2023

Marketing Strategy Background – The disruptions caused by COVID-19 have magnified the formidable task of driving strategy. I recently asked Dell CMO Allison Dew how she tackles the challenges of developing a marketing strategy. Allison Dew: The pandemic has brought many changes. But what remains constant is our business strategy and our commitment to our team members, our… Read More »